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Homburg, Christian ; Schäfer, Heiko ; Jensen, Ove



Additional URL: http://www.ingenieur.de/Arbeit-Beruf/Management/Sc...
Document Type: Article
Year of publication: 2001
The title of a journal, publication series: VDI-Nachrichten
Volume: 55
Issue number: 2
Page range: 28
Place of publication: Düsseldorf
Publishing house: VDI-Verl.
ISSN: 0042-1758
Publication language: German
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics




Dieser Eintrag ist Teil der Universitätsbibliographie.




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