Towards an Improved Understanding of Industrial Buying Behavior: Determinants of the Number of Suppliers


Homburg, Christian ; Kuester, Sabine



DOI: https://doi.org/10.1300/J033v08n02_03
URL: https://www.tandfonline.com/doi/abs/10.1300/J033v0...
Additional URL: https://www.researchgate.net/publication/232895973...
Document Type: Article
Year of publication: 2001
The title of a journal, publication series: Journal of Business-to-Business Marketing
Volume: 8
Issue number: 2
Page range: 5-33
Place of publication: London
Publishing house: Routledge, Taylor & Francis Group
ISSN: 1051-712X , 1547-0628
Publication language: English
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics




Dieser Eintrag ist Teil der Universitätsbibliographie.




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