Cross-Selling: Aus der Kundenbeziehung mehr herausholen

URL:	https://www.harvardbusinessmanager.de/heft/d-21501...
Additional URL:	https://www.tib.eu/de/suchen/id/tema%3ATEMA2000090...
Document Type:	Article
Year of publication:	2000
The title of a journal, publication series:	Harvard Business Manager
Volume:	22
Issue number:	6
Page range:	35-44
Place of publication:	Hamburg
Publishing house:	Manager-Magazin-Verl.-Ges.
ISSN:	0945-6570 , 2195-1357
Publication language:	German
Institution:	Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Homburg, Christian ; Schäfer, Heiko

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