Der Stein der Weisen

Homburg, Christian

URL:	https://www.wiso-net.de/document/HOR__06002901603%...
Document Type:	Article
Year of publication:	2000
The title of a journal, publication series:	Horizont : Zeitung für Marketing, Werbung und Medien
Volume:	2000
Issue number:	26
Page range:	16
Place of publication:	Frankfurt a. M.
Publishing house:	Dt. Fachverl.
ISSN:	0175-7989 , 1437-1405
Publication language:	German
Institution:	Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject:	330 Economics

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