Nutzenorientierte Produktgestaltung


Bauer, Hans H. ; Huber, Frank



Additional URL: https://www.researchgate.net/publication/299770883...
Document Type: Book chapter
Year of publication: 2000
Book title: Marktforschung : Methoden, Anwendungen, Praxisbeispiele
Page range: 709-738
Publisher: Herrmann, Andreas ; Homburg, Christian
Place of publication: Wiesbaden
Publishing house: Gabler
ISBN: 3-409-22391-6
Edition: 2. Auflage
Publication language: German
Institution: Business School > ABWL u. Marketing II (Bauer 1993-, Em)
Subject: 330 Economics




Dieser Eintrag ist Teil der Universitätsbibliographie.




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