Market-Oriented Management : A Systems-Based Perspective

Becker, Jan ; Homburg, Christian

Document Type: Article
Year of publication: 1999
The title of a journal, publication series: Journal of Market-Focused Management
Volume: 4
Issue number: 1
Page range: 17-41
Place of publication: Boston, Mass. [u.a.]
Publishing house: Kluwer Academic Publ.
ISSN: 1382-3019 , 1572-8846
Publication language: English
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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