Emotion statt Information: Zehn Thesen zum Kongress-Marketing

Bauer, Hans H. ; Huber, Frank

Document Type: Article
Year of publication: 1998
The title of a journal, publication series: Jahrbuch Marketing-Kommunikation
Volume: 9
Page range: 178-185
Place of publication: St. Gallen
Publishing house: Künzler-Bachmann
Publication language: German
Institution: Business School > ABWL u. Marketing II (Bauer 1993-, Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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