Marketing Organization : An Integrative Framework of Dimensions and Determinants

Workman, John P. ; Homburg, Christian ; Gruner, Kjell E.

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Document Type: Article
Year of publication: 1998
The title of a journal, publication series: Journal of Marketing : JM
Volume: 62
Issue number: 3
Page range: 21-41
Place of publication: Chicago, Ill.
Publishing house: Publications Group of the American Marketing Assoc.
ISSN: 0022-2429 , 1547-7185
Related URLs:
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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