On Closeness to the Customer in Industrial Markets


Homburg, Christian



DOI: https://doi.org/10.1300/J033v04n04_03
URL: http://www.tandfonline.com/doi/abs/10.1300/J033v04...
Document Type: Article
Year of publication: 1998
The title of a journal, publication series: Journal of Business-to-Business Marketing
Volume: 4
Issue number: 4
Page range: 35-72
Place of publication: Binghamton, NY
Publishing house: Haworth Press
ISSN: 1051-712X , 1547-0628
Publication language: English
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics




Dieser Eintrag ist Teil der Universitätsbibliographie.




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