On Closeness to the Customer in Industrial Markets


Homburg, Christian


DOI: https://doi.org/10.1300/J033v04n04_03
URL: http://www.tandfonline.com/doi/abs/10.1300/J033v04...
Document Type: Article
Year of publication: 1998
The title of a journal, publication series: Journal of Business-to-Business Marketing
Volume: 4
Issue number: 4
Page range: 35-72
Place of publication: Binghamton, NY
Publishing house: Haworth Press
ISSN: 1051-712X
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




+ Citation Example and Export

Homburg, Christian (1998) On Closeness to the Customer in Industrial Markets. Journal of Business-to-Business Marketing Binghamton, NY 4 4 35-72 [Article]


+ Search Authors in

+ Page Views

Hits per month over past year

Detailed information



You have found an error? Please let us know about your desired correction here: E-Mail


Actions (login required)

Show item Show item