Homburg, Christian ; Kiedaisch, Ingo

URL: http://ub-madoc.bib.uni-mannheim.de/16629
Document Type: Encyclopedic article
Year of publication: 1996
Book title: Lexikon des Controlling
Page range: 839-844
Publisher: Schulte, Christof
Place of publication: München [u.a.]
Publishing house: Oldenbourg
ISBN: 3-486-22978-8
Publication language: German
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 650 Management

Dieser Eintrag ist Teil der Universitätsbibliographie.

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