Identifying Cross-Channel Dissynergies for Multi-Channel Service Providers


Falk, Tomas ; Schepers, Jeroen J. L. ; Hammerschmidt, Maik ; Bauer, Hans H.



URL: http://dx.doi.org/ 10.1177/1094670507306683
Document Type: Article
Year of publication: 2007
The title of a journal, publication series: Journal of Service Research : JSR
Volume: 10
Issue number: 2
Page range: 143-160
Place of publication: Thousand Oaks, Calif. [u.a.]
Publishing house: Sage Periodicals Press
ISSN: 1094-6705
Publication language: English
Institution: Business School > ABWL u. Marketing II (Bauer Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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Falk, Tomas ; Schepers, Jeroen J. L. ; Hammerschmidt, Maik ; Bauer, Hans H. (2007) Identifying Cross-Channel Dissynergies for Multi-Channel Service Providers. Journal of Service Research : JSR Thousand Oaks, Calif. [u.a.] 10 2 143-160 [Article]


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