Turning Failures into Opportunities for Value Creation

URL:	http://ssrn.com/abstract=971276
Document Type:	Conference or workshop publication
Year of publication:	2007
Book title:	AMA Relationship Marketing Summit : December 13 - 15, 2007, Buenos Aires, Argentina
Page range:	1-20
Place of publication:	Chicago, Ill.
Publishing house:	AMA
Publication language:	English
Institution:	Business School > ABWL u. Marketing II (Bauer Em)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Donnevert, Tobias ; Hammerschmidt, Maik ; Bauer, Hans H.

Google Scholar: Donnevert, Tobias ; Hammerschmidt, Maik ; Bauer, Hans H.

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