Customers’ Reactions to Price Increases: Do Customer Satisfaction and Perceived Motive Fairness Matter?

URL:	http://ub-madoc.bib.uni-mannheim.de/22603
Document Type:	Article
Year of publication:	2005
The title of a journal, publication series:	Journal of the Academy of Marketing Science
Page range:	36-49
Place of publication:	New York, NY
Publishing house:	Springer Science + Business Media LLC
ISSN:	0092-0703 , 1552-7824
Publication language:	English
Institution:	Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Homburg, Christian ; Hoyer, Wayne D. ; Koschate, Nicole

Google Scholar: Homburg, Christian ; Hoyer, Wayne D. ; Koschate, Nicole

Hits per month over past year

You have found an error? Please let us know about your desired correction here: E-Mail

Show item