Utility-based design of mobile ticketing applications - a conjoint-analytical approach

Bauer, Hans H. ; Reichardt, Tina ; Exler, Stefanie ; Tränka, Eva

DOI: https://doi.org/10.1504/IJMC.2007.012791
URL: http://www.inderscience.com/offer.php?id=12791
Additional URL: https://www.researchgate.net/publication/220474823...
Document Type: Article
Year of publication: 2007
The title of a journal, publication series: International Journal of Mobile Communications : IJMC
Volume: 5
Issue number: 4
Page range: 457-473
Place of publication: Genève
Publishing house: Inderscience Enterprises
ISSN: 1470-949X
Publication language: English
Institution: Business School > ABWL u. Marketing II (Bauer 1993-, Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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