Mehr Customer Impact durch CRM


Hammerschmidt, Maik ; Bauer, Hans H. ; Stokburger, Gregor



URL: http://www.marketing-performance.com/presse/artike...
Document Type: Article
Year of publication: 2007
The title of a journal, publication series: Beratungsbrief / CRM-Expertenrat
Issue number: 2
Page range: 7-9
Place of publication: Würzburg
Publishing house: Schimmel Media Verl.
Publication language: German
Institution: Business School > ABWL u. Marketing II (Bauer Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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Hammerschmidt, Maik ; Bauer, Hans H. ; Stokburger, Gregor (2007) Mehr Customer Impact durch CRM. Beratungsbrief / CRM-Expertenrat Würzburg 2 7-9 [Article]


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