The Impact of Customer Prioritization on the Performance of B2B Relationships

Document Type:	Conference or workshop publication
Year of publication:	2009
Book title:	Marketing & the core disciplines : rediscovering references; EMAC 38th conference, 26 - 29 May 2009, Audencia Nantes, conference proceedings
The title of a journal, publication series:	Proceedings ... EMAC conference / European Marketing Academy
Page range:	1-7
Conference title:	38th EMAC Annual Conference 2009
Location of the conference venue:	Nantes, France
Date of the conference:	26-29 May 2009
Publisher:	Helfer, Jean-Pierre
Place of publication:	Nantes
Publishing house:	Audencia Nantes
Publication language:	English
Institution:	Business School > ABWL u. Marketing II (Bauer Em)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Bauer, Hans H. ; Wetzel, Hauke ; Hammerschmidt, Maik

Google Scholar: Bauer, Hans H. ; Wetzel, Hauke ; Hammerschmidt, Maik

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