Umbrella branding and the provision of quality


Hakenes, Hendrik ; Peitz, Martin



DOI: https://doi.org/10.1016/j.ijindorg.2007.03.004
URL: https://www.sciencedirect.com/science/article/pii/...
Additional URL: https://www.researchgate.net/publication/222404968...
Document Type: Article
Year of publication: 2008
The title of a journal, publication series: International Journal of Industrial Organization
Volume: 26
Issue number: 2
Page range: 546-556
Place of publication: Amsterdam [u.a.]
Publishing house: Elsevier
ISSN: 0167-7187
Publication language: English
Institution: School of Law and Economics > VWL, Mikroökonomik (Stahl Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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Hakenes, Hendrik ; Peitz, Martin (2008) Umbrella branding and the provision of quality. International Journal of Industrial Organization Amsterdam [u.a.] 26 2 546-556 [Article]


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