Trading off for the effects of prioritization perception and status consciousness on customer profitability

Document Type:	Conference or workshop publication
Year of publication:	2010
Book title:	The six senses : the essentials of marketing; 39th EMAC Conference, Copenhagen, 1-4 June 2010, conference proceedings
The title of a journal, publication series:	Proceedings ... EMAC Conference / European Marketing Academy
Conference title:	EMAC 2010
Location of the conference venue:	Copenhagen, Denmark
Date of the conference:	01.-04.06.2010
Publisher:	Beckmann, Suzanne C.
Place of publication:	Frederiksberg
Publishing house:	Copenhagen Business School
ISBN:	978-87-92569-01-1
Edition:	CD-ROM
Publication language:	English
Institution:	Business School > ABWL u. Marketing II (Bauer Em)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Wetzel, Hauke ; Hammerschmidt, Maik ; Bauer, Hans H.

Google Scholar: Wetzel, Hauke ; Hammerschmidt, Maik ; Bauer, Hans H.

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