Internal versus External Price Search in Industrial Buying: The Moderating Role of Customer Satisfaction


Homburg, Christian ; Allmann, Jan ; Klarmann, Martin



URL: http://ub-madoc.bib.uni-mannheim.de/28329
Document Type: Conference presentation
Year of publication: 2010
Conference title: EMAC Conference
Location of the conference venue: Copenhagen, Denmark
Publication language: English
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: ?? null ??




Dieser Eintrag ist Teil der Universitätsbibliographie.




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