Analyzing the Effectiveness of Refined Premium Printed Ads

Heinrich, Daniel

URL:	http://ub-madoc.bib.uni-mannheim.de/28929
Document Type:	Conference presentation
Year of publication:	2009
Conference title:	Australian and New Zealand Marketing Academy Conference 2009
Location of the conference venue:	Melbourne, Australien
Publication language:	English
Institution:	Business School > ABWL u. Marketing II (Bauer 1993-, Em)
Subject:	?? null ??

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