Neglected Success Factors of TV-Sponsorship

Heinrich, Daniel

Document Type: Conference presentation
Year of publication: 2010
Conference title: 2010 Academy of Marketing Science Annual Conference
Location of the conference venue: Portland, USA
Publication language: English
Institution: Business School > ABWL u. Marketing II (Bauer 1993-, Em)
Subject: ?? null ??

Dieser Eintrag ist Teil der Universitätsbibliographie.

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