Customer Satisfaction and Elapsed Time since Purchase as Drivers of Price Knowledge

Homburg, Christian ; Koschate, Nicole ; Wiegner, Christian M.

Document Type: Article
Year of publication: 2012
The title of a journal, publication series: Psychology & Marketing
Volume: 29
Issue number: 2
Page range: 76-86
Place of publication: New York, NY
Publishing house: Wiley
ISSN: 0742-6046 , 1520-6793
Publication language: English
Institution: Business School > Business-to-Business Marketing, Sales & Pricing (Homburg 1998-)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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