Exposure to television and individual beliefs: evidence from a natural experiment


Hennighausen, Tanja


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URL: https://ub-madoc.bib.uni-mannheim.de/32755
URN: urn:nbn:de:bsz:180-madoc-327558
Document Type: Working paper
Year of publication: 2012
The title of a journal, publication series: ZEW Discussion Papers
Volume: 12-078
Place of publication: Mannheim
Publication language: English
Institution: Sonstige Einrichtungen > ZEW - Leibniz-Zentrum für Europäische Wirtschaftsforschung
MADOC publication series: Veröffentlichungen des ZEW (Leibniz-Zentrum für Europäische Wirtschaftsforschung) > ZEW Discussion Papers
Subject: 300 Social sciences, sociology, anthropology
Classification: JEL: D78 , D83 , H89 , P39,
Subject headings (SWD): Neue Bundesländer , DDR , Fernsehprogramm , Medienwirkung , Leistungsprinzip , soziale Werte
Keywords (English): Media , beliefs , East Germany , GSOEP
Abstract: Does the information provided by mass media have the power to persistently affect individual beliefs about the drivers of success in life? To answer this question empirically, this contribution exploits a natural experiment on the reception of West German television in the former German Democratic Republic. After identifying the impact of Western television on individual beliefs and attitudes in the late 1980s, longitudinal data from the German Socio-Economic Panel is used to test the persistence of the television effect on individual beliefs during the 1990s. The empirical findings indicate that Western television exposure has made East Germans more inclined to believe that effort rather than luck determines success in life. Furthermore, this effect still persists several years after the German reunification.

Das Dokument wird vom Publikationsserver der Universitätsbibliothek Mannheim bereitgestellt.




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Hennighausen, Tanja (2012) Exposure to television and individual beliefs: evidence from a natural experiment. Open Access ZEW Discussion Papers Mannheim 12-078 [Working paper]
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