Strategic Resources and Value Creation: Combining Marketing- and HR-Perspectives

Vomberg, Arnd ; Bornemann, Torsten ; Homburg, Christian

Document Type: Conference presentation
Year of publication: 2012
Conference title: 41st Annual EMAC Conference
Location of the conference venue: Lisbon, Portugal
Date of the conference: 2012
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 650 Management

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