Asymmetric Effects of Causal Attribution in Service Encounters

Albrecht, Carmen-Maria ; Hattula, Stefan ; Bornemann, Torsten ; Hoyer, Wayne D.

Document Type: Conference or workshop publication
Year of publication: 2014
Book title: Paradigm shifts & interactions : conference proceedings : EMAC 2014, European Marketing Academy, 43rd Annual Conference, Valencia, June 3-6
The title of a journal, publication series: The Proceedings of the 43rd EMAC Conference
Page range: 165
Date of the conference: June 3-6, 2014
Publisher: Bigné Alcañiz, J. Enrique
Place of publication: Brussels
Publishing house: European Marketing Acad.
ISBN: 978-84-370-9453-3
Publication language: English
Institution: Business School > Quantitatives Marketing und Konsumentenverhalten (Stahl 2013-)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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