Organizational identification as a determinant of customer orientation in service organizations


Wieseke, Jan ; Ullrich, Johannes ; Christ, Oliver ; Dick, Rolf van



DOI: https://doi.org/10.1007/s11002-007-9021-2
URL: https://link.springer.com/article/10.1007%2Fs11002...
Document Type: Article
Year of publication: 2007
The title of a journal, publication series: Marketing Letters
Volume: 18
Issue number: 4
Page range: 265-278
Place of publication: Dordrecht [u.a.]
Publishing house: Springer
ISBN: 978-3-89333-371-4
ISSN: 0923-0645 , 1573-059X
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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Wieseke, Jan ; Ullrich, Johannes ; Christ, Oliver ; Dick, Rolf van (2007) Organizational identification as a determinant of customer orientation in service organizations. Marketing Letters Dordrecht [u.a.] 18 4 265-278 [Article]


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