The effects of framing subscription benefits as price discounts or time bonuses on time preferences

Stahl, Florian ; Bartels, Daniel M. ; Valli, Veronica

Proceedings_ACR2016.pdf - Published

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URN: urn:nbn:de:bsz:180-madoc-421281
Document Type: Conference or workshop publication
Year of publication: 2016
Book title: Wanderlust : ACR 2016 proceedings, Berlin, Germany, Oct 27-30th
The title of a journal, publication series: Advances in Consumer Research
Volume: 44
Page range: 634
Conference title: 2016 ACR Conference
Location of the conference venue: Berlin, Germany
Date of the conference: 27-30th October 2016
Publisher: Moreau, Page
Place of publication: Duluth, MN
Publishing house: Assoiation for Consumer Research
ISBN: 978-0-915552-24-5
ISSN: 0098-9258
Publication language: English
Institution: Business School > Quantitatives Marketing und Konsumentenverhalten (Stahl 2013-)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

Das Dokument wird vom Publikationsserver der Universitätsbibliothek Mannheim bereitgestellt.

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