I Don’t buy Your Story! A Field Experimental Study on the Detrimental Effects of Narrative Storytelling in Corporate Social Responsibility Communication


Edinger-Schons, Laura Marie ; Sen, Sankar ; Scheidler, Sabrina ; Wieseke, Jan



Document Type: Conference presentation
Year of publication: 2014
Conference title: CIARG Conference
Location of the conference venue: Amsterdam, NL
Date of the conference: 05.-07.09.2014
Publication language: English
Institution: Business School > Corporate Social Responsibility (Edinger-Schons 2015-)
Subject: 330 Economics




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Edinger-Schons, Laura Marie ORCID: 0000-0002-8981-3379 ; Sen, Sankar ; Scheidler, Sabrina ; Wieseke, Jan I Don’t buy Your Story! A Field Experimental Study on the Detrimental Effects of Narrative Storytelling in Corporate Social Responsibility Communication. (2014) CIARG Conference (Amsterdam, NL) [Conference presentation]


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