"Walk the talk" - how symbolic and substantive corporate social responsibility actions affect firms' sustainable financial performance depending on stakeholder proximity

URL:	http://toc.proceedings.com/22402webtoc.pdf
Document Type:	Conference or workshop publication
Year of publication:	2014
Book title:	Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
The title of a journal, publication series:	AMA Educators' Proceedings
Volume:	25
Page range:	M-19
Conference title:	AMA Winter Marketing Educators' Conference 2014
Location of the conference venue:	Orlando, FL
Date of the conference:	21.-23.02.2015
Publisher:	Hunter, Gary
Place of publication:	Chicago, IL ; Red Hook, NY
Publishing house:	American Marketing Association ; Curran
ISBN:	978-1-63266-588-1
ISSN:	1054-0806 , 0888-1839
Publication language:	English
Institution:	Business School > Sustainable Business (Edinger-Schons 2015-2022)
Subject:	330 Economics

Dieser Datensatz wurde nicht während einer Tätigkeit an der Universität Mannheim veröffentlicht, dies ist eine Externe Publikation.

BASE: Steinmeier, Maria ; Edinger-Schons, Laura Marie

Google Scholar: Steinmeier, Maria ; Edinger-Schons, Laura Marie

ORCID: Steinmeier, Maria and Edinger-Schons, Laura Marie

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