Sharing is not caring : backward integration of consumers


Spindler, Christian ; Woll, Oliver ; Schober, Dominik


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URL: https://ub-madoc.bib.uni-mannheim.de/44642
URN: urn:nbn:de:bsz:180-madoc-446420
Document Type: Working paper
Year of publication: 2018
The title of a journal, publication series: ZEW Discussion Papers
Volume: 18-006
Place of publication: Mannheim
Publication language: English
Institution: Sonstige Einrichtungen > ZEW - Leibniz-Zentrum für Europäische Wirtschaftsforschung
MADOC publication series: Veröffentlichungen des ZEW (Leibniz-Zentrum für Europäische Wirtschaftsforschung) > ZEW Discussion Papers
Subject: 330 Economics
Keywords (English): Active prosumer , capacity withholding , self-supply , vertical integration , consumer production , market participation cost
Abstract: A new type of player occurs in the sharing economy: a vertically integrated consumer who owns production facilities and has direct market access, often termed “active prosumer”. The prosumer faces a trade-off between market transaction cost and substantial strategic potential to influence both market demand and supply by her decisions. We discuss optimal marketing and production decisions in light of this trade-off. An empirical application to the German-Austrian electricity market demonstrates substantial incentives for active market participation by recently added decentralized renewables production. Prosumers can achieve considerable profit increases by switching roles of net market supplier or customer.

Das Dokument wird vom Publikationsserver der Universitätsbibliothek Mannheim bereitgestellt.




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Spindler, Christian ; Woll, Oliver ; Schober, Dominik (2018) Sharing is not caring : backward integration of consumers. Open Access ZEW Discussion Papers Mannheim 18-006 [Working paper]
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