Framing effects in consumer judgement and decision making

Krüger, Tobias ; Vogel, Tobias ; Wänke, Michaela

Document Type: Book chapter
Year of publication: 2017
Book title: Routledge international handbook of consumer psychology
Page range: 349-369
Publisher: Jansson-Boyd, Cathrine V.
Place of publication: London ; New York, NY
Publishing house: Routledge
ISBN: 978-1-138-84649-4 , 978-1-315-72744-8
Publication language: English
Institution: School of Social Sciences > Konsumentenpsychologie u. Ökonomische Psychologie (Wänke 2011-)
Subject: 150 Psychology

Dieser Eintrag ist Teil der Universitätsbibliographie.

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