Framing effects in consumer judgement and decision making


Krüger, Tobias ; Vogel, Tobias ; Wänke, Michaela


DOI: https://doi.org/10.4324/9781315727448.ch19
URL: https://www.routledgehandbooks.com/doi/10.4324/978...
Document Type: Book chapter
Year of publication: 2017
Book title: Routledge international handbook of consumer psychology
Page range: 349-369
Author/Publisher of the book
(only the first ones mentioned)
:
Jansson-Boyd, Cathrine V.
Place of publication: London ; New York, NY
Publishing house: Routledge
ISBN: 978-1-138-84649-4 , 978-1-315-72744-8
Publication language: English
Institution: School of Social Sciences > Konsumentenpsychologie u. Ökonomische Psychologie (Wänke 2011-)
Subject: 150 Psychology

Dieser Eintrag ist Teil der Universitätsbibliographie.




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Krüger, Tobias ; Vogel, Tobias ; Wänke, Michaela (2017) Framing effects in consumer judgement and decision making. Jansson-Boyd, Cathrine V. Routledge international handbook of consumer psychology London ; New York, NY 349-369 [Book chapter]


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