When words hurt - Emotional contagion in a company's Facebook apology

Barth, Madeline ; Konya-Baumbach, Elisa

URL: http://www.acrwebsite.org/volumes/v45/acr_vol45_10...
Additional URL: http://www.acrwebsite.org/volumes/1024236/volumes/...
Document Type: Conference or workshop publication
Year of publication: 2017
The title of a journal, publication series: Advances in Consumer Research
Volume: 45
Page range: 518-519
Conference title: ACR Annual Conference
Location of the conference venue: San Diego, CA
Date of the conference: October 26-29, 2017
Place of publication: Duluth, MN
Publishing house: Association for Consumer Research
ISSN: 0098-9258
Publication language: English
Institution: Business School > Marketing & Innovation (Kuester 2005-)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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BASE: Barth, Madeline ; Konya-Baumbach, Elisa

Google Scholar: Barth, Madeline ; Konya-Baumbach, Elisa

ORCID: Barth, Madeline ; Konya-Baumbach, Elisa ORCID: 0000-0002-7990-8542

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