Determinants and consequences of trust in e-commerce


Bauer, Hans H. ; Neumann, Marcus M. ; Huber, Frank ; Haber, Tobias E.


Document Type: Conference or workshop publication
Year of publication: 2004
Book title: ANZMAC 2004 : Australian and New Zealand Marketing Academy Conference Proceedings
Volume: 17
Place of publication: Wellington, NZ
Publishing house: Victoria Univ.
ISBN: 0-475-12214-3, 0-475-22215-1
Publication language: English
Institution: Business School > ABWL u. Marketing II (Bauer Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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Bauer, Hans H. ; Neumann, Marcus M. ; Huber, Frank ; Haber, Tobias E. Determinants and consequences of trust in e-commerce. 17 In: ANZMAC 2004 : Australian and New Zealand Marketing Academy Conference Proceedings (2004) Wellington, NZ [Conference or workshop publication]


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