Beneficial for whom? Customer motive attribution in coproduction contexts and its consequences for maintaining successful customer relationships

Haumann, Till ; Güntürkün, Pascal ; Edinger-Schons, Laura Marie ; Wieseke, Jan

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Document Type: Conference or workshop publication
Year of publication: 2019
Book title: 48th EMAC Annual Conference : May 28-31, 2019, Universität Hamburg, Germany, Proceedings
Page range: A2019-8279
Conference title: 48th EMAC 2019
Location of the conference venue: Hamburg, Germany
Date of the conference: 28.-31.05.2019
Place of publication: Hamburg
Publishing house: Universität Hamburg
ISBN: 978-3-9821146-0-6
Publication language: English
Institution: Business School > Sustainable Business (Edinger-Schons 2015-2022)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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