Stakeholder management in nonprofit organizations by societal orientation and brand management

Gross, Hellen P.

Document Type:	Doctoral dissertation
Year of publication:	2012
Place of publication:	Mannheim
University:	Universität Mannheim
Evaluator:	Helmig, Bernd
Date of oral examination:	26 September 2012
Publication language:	English
Institution:	Business School > ABWL, Public & Non Profit Management (Helmig 2008-)
Subject:	330 Economics
Abstract:	Nonprofit-Organisation ; Stakeholder ; Corporate Social Responsibility ; Markenpolitik

Dieser Eintrag ist Teil der Universitätsbibliographie.

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