Effektive Verkaufsförderung im Marketing-Mix

Bauer, Hans H. ; Görtz, Gunnar ; Haber, Tobias E.

Document Type: Article
Year of publication: 2004
The title of a journal, publication series: Display
Volume: 12
Issue number: 3
Page range: 66-69
Place of publication: Hamburg
Publishing house: Display-Verl.
ISSN: 0946-2430
Publication language: German
Institution: Business School > ABWL u. Marketing II (Bauer Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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Bauer, Hans H. ; Görtz, Gunnar ; Haber, Tobias E. (2004) Effektive Verkaufsförderung im Marketing-Mix. Display Hamburg 12 3 66-69 [Article]

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