Analyzing problem-solving processes by using eye tracking - Findings from a systematic literature review and a pilot study in the business domain


Mayer, Christian



Document Type: Final Thesis , Master's
Year of publication: 2020
Place of publication: Mannheim
University: Universität Mannheim
Evaluator: Seifried, Jürgen
Publication language: English
Institution: Business School > Wirtschaftspädagogik II (Seifried)
Subject: 330 Economics
370 Education
Keywords (English): eye-tracking , problem-solving , computer-based simulation
Abstract: This master thesis aims to identify the current state of the art in research on complex problem-solving processes in computer-based simulations using eyetracking. Additionally, this thesis conducts a pilot study to illustrate how eye-tracking can help gain insights into problem-solving processes in the business domain. - Methodology: First, this thesis will describe the theoretical backgrounds of complex problem-solving and eye-tracking methodology. Second, a systematic literature review shows the current state of the art in this research branch. Third, this thesis continues to conduct a pilot study to observe eye movements in the business domain's problem-solving process. - Results: The literature review shows that most studies focus on a cognitive dimension of problem solving and temporal eye-tracking measurements. Different patterns of attentional behavior examine problem-solving processes for high and low performing groups. The pilot study shows a need to redesign the current study in task design and AOI placement. - Conclusion: Eye-Tracking is a promising method for further research on learning processes. This thesis will discuss the implications and limitations of this work.

Dieser Eintrag ist Teil der Universitätsbibliographie.




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ORCID: Mayer, Christian ORCID: 0000-0002-0443-6624

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