Trust if it’s just: The effects of customer ratings in platform markets

URL:	https://www.ama.org/wp-content/uploads/2021/03/209...
Document Type:	Conference or workshop publication
Year of publication:	2021
Book title:	2021 AMA Winter Academic Conference : The human side of marketing in an age of digital transformation ; February 17-19, online
The title of a journal, publication series:	AMA Educators' Proceedings
Volume:	32
Page range:	806-809
Conference title:	2021 AMA Winter Academic Conference
Location of the conference venue:	Online
Date of the conference:	17.-19.02.2021
Publisher:	Malter, Alan J. ; Baker, Stacey Menzel ; Im, Subin
Place of publication:	Chicago, IL ; Red Hook, NY
Publishing house:	American Marketing Association ; Curran
ISBN:	978-0-87757-009-7
ISSN:	1054-0806 , 0888-1839
Publication language:	English
Institution:	Business School > Marketing & Innovation (Kuester 2005-)
Subject:	330 Economics
Additional information:	Online-Ressource

Dieser Eintrag ist Teil der Universitätsbibliographie.

BASE: Starke, Sebastian ; Kuester, Sabine ; Janda, Sergej von

Google Scholar: Starke, Sebastian ; Kuester, Sabine ; Janda, Sergej von

ORCID: Starke, Sebastian

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