Enhancing Customer Trust in E-Commerce through Web Portals


Bauer, Hans H. ; Haber, Tobias E. ; Neumann, Marcus M. ; Albrecht, Carmen-Maria


Document Type: Article
Year of publication: 2006
The title of a journal, publication series: Proceedings of the ... Annual Conference of the Academy of Marketing Science
Volume: 29
Page range: 57-61
Place of publication: Coral Gables, Fla.
Publishing house: AMS
ISSN: 0149-7421
Publication language: English
Institution: Business School > ABWL u. Marketing II (Bauer Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




+ Citation Example and Export

Bauer, Hans H. ; Haber, Tobias E. ; Neumann, Marcus M. ; Albrecht, Carmen-Maria (2006) Enhancing Customer Trust in E-Commerce through Web Portals. Proceedings of the ... Annual Conference of the Academy of Marketing Science Coral Gables, Fla. 29 57-61 [Article]


+ Search Authors in

+ Page Views

Hits per month over past year

Detailed information



You have found an error? Please let us know about your desired correction here: E-Mail


Actions (login required)

Show item Show item