Data science applications in strategic marketing and market policy development


Ohnesorge, Frank Christof



Document Type: Doctoral dissertation
Year of publication: 2024
Place of publication: Mannheim
University: Universität Mannheim
Evaluator: Stahl, Florian
Date of oral examination: 10 September 2024
Publication language: English
Institution: Business School > Quantitatives Marketing und Konsumentenverhalten (Stahl 2013-)
Subject: 330 Economics




Dieser Eintrag ist Teil der Universitätsbibliographie.




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