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Navigating a changing privacy landscape: The effect of data requests on the acquisition, retention, and deletion of consumers’ information


Kumar, Smriti ; Miller, Elizabeth G. ; Milne, George R.


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DOI: https://doi.org/10.1177/10949968261417676
URL: https://journals.sagepub.com/doi/10.1177/109499682...
URN: urn:nbn:de:bsz:180-madoc-724513
Document Type: Article
Year of publication Online: 2026
Date: 13 January 2026
The title of a journal, publication series: Journal of Interactive Marketing
Volume: tba
Issue number: tba
Page range: 1-9
Place of publication: Thousand Oaks, CA ; London
Publishing house: Sage Publishing
ISSN: 1094-9968 , 1520-6653
Publication language: English
Institution: Business School > Dr. Werner Jackstädt Stiftungslehrstuhl für Sales & Services Marketing (Kraus 2011-)
Pre-existing license: Creative Commons Attribution 4.0 International (CC BY 4.0)
Subject: 330 Economics
380 Commerce, communications, transportation
Keywords (English): privacy , personal information , deletion , data retention , autonomy , enactment autonomy , vulnerability , information sensitivity




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