Building customer relations over the internet


Bauer, Hans H. ; Grether, Mark ; Leach, Mark


DOI: https://doi.org/10.1016/S0019-8501(01)00186-9
URL: https://www.sciencedirect.com/science/article/pii/...
Additional URL: https://www.researchgate.net/publication/222373885...
Document Type: Article
Year of publication: 2002
The title of a journal, publication series: Industrial Marketing Management
Volume: 31
Issue number: 2
Page range: 155-163
Place of publication: New York, NY [u.a.]
Publishing house: Elsevier
ISSN: 0019-8501
Publication language: English
Institution: Business School > ABWL u. Marketing II (Bauer Em)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




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Bauer, Hans H. ; Grether, Mark ; Leach, Mark (2002) Building customer relations over the internet. Industrial Marketing Management New York, NY [u.a.] 31 2 155-163 [Article]


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