Opposites attract, but Similarity works : A Study of Interorganizational Similarity in Marketing Channels


Homburg, Christian ; Schneider, Janna ; Fassnacht, Martin


URL: http://www.researchgate.net/publication/228380648_...
Document Type: Working paper
Year of publication: 2002
The title of a journal, publication series: ISBM report
Volume: 6
Place of publication: University Park, Pa.
Publication language: English
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.




+ Citation Example and Export

Homburg, Christian ; Schneider, Janna ; Fassnacht, Martin (2002) Opposites attract, but Similarity works : A Study of Interorganizational Similarity in Marketing Channels. ISBM report University Park, Pa. 6 [Working paper]


+ Search Authors in

+ Page Views

Hits per month over past year

Detailed information



You have found an error? Please let us know about your desired correction here: E-Mail


Actions (login required)

Show item Show item