eCRM-Customer Relationship Management im Internet

Bauer, Hans H. ; Göttgens, Olaf ; Grether, Mark

URL:	http://ub-madoc.bib.uni-mannheim.de/9530
Document Type:	Book chapter
Year of publication:	2001
Book title:	Management-Handbuch Electronic Commerce
Page range:	119-131
Place of publication:	München
Publishing house:	Vahlen
Edition:	2. Aufl.
Publication language:	English
Institution:	Business School > ABWL u. Marketing II (Bauer 1993-, Em)
Subject:	330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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