Kundenzufriedenheit als Managementherausforderung

Homburg, Christian ; Bucerius, Matthias

Document Type: Book chapter
Year of publication: 2001
Book title: Kundenzufriedenheit
Page range: 51-83
Author/Publisher of the book
(only the first ones mentioned)
Homburg, Christian
Place of publication: Wiesbaden
Publishing house: Gabler
ISBN: 3-409-43785-1
Edition: 4.
Publication language: German
Institution: Business School > ABWL u. Marketing I (Homburg)
Subject: 330 Economics

Dieser Eintrag ist Teil der Universitätsbibliographie.

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Homburg, Christian ; Bucerius, Matthias (2001) Kundenzufriedenheit als Managementherausforderung. Homburg, Christian Kundenzufriedenheit Wiesbaden 51-83 [Book chapter]

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