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Genschow, Oliver ; Florack, Arnd ; Chib, Vikram S. ; Shimojo, Shinsuke ; Scarabis, Martin ; Wänke, Michaela (2013) Reaching for the (Product) Stars: Measuring Recognition and Approach Speed to Get Insights into Consumer Choice. Open Access Basic and Applied Social Psychology Philadelphia, Pa. [u.a.] 35 3 298-315 [Article]

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