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Conference or workshop publication

Heinrich, Daniel ; Schäfer, Daniela B. Green Branding: Do Local and Global Brands Benefit from Organic Labeling. Dato-on, Mary Conway Proceedings of the ... Annual Conference of the Academy of Marketing Science 34 443 In: The sustainable global marketplace : proceedings of the Annual Conference of the Academy of Marketing Science, Coral Gables, FL USA, May 24-27, 2011 ; 40th anniversary conference (2015) Cham [u.a.] 2011 AMS Annual Conference (Coral Gables, FL) [Conference or workshop publication]

Homburg, Christian ; Totzek, Dirk ; Krämer, Melanie Do Customers Prefer Many Tariff Options? The Role of Perceived Costs and Benefits of Variety in Pricing. Dato-on, Mary Conway Proceedings of the ... Annual Conference of the Academy of Marketing Science 34 222 In: The sustainable global marketplace : proceedings of the Annual Conference of the Academy of Marketing Science, Coral Gables, FL USA, May 24-27, 2011 ; 40th anniversary conference (2011) Ruston, LA ; Cham AMS 40th Anniversary Conference 2011 (Coral Gables, Fla.) [Conference or workshop publication]

This list was created automatically on Mon Jun 21 05:16:09 2021 CEST