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Book chapter

Eckkrammer, Eva Martha (2009) Baycip & Co: Nachforschungen zur Unternehmenspräsenz in pharmazeutischen Produktnamen. Lavric, Eva People, products, and professions : choosing a name, choosing a language ; Fachleute, Firmennamen und Fremdsprachen Sprache im Kontext Frankfurt a. M. [u.a.] 32 255-270 [Book chapter]

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