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Citation

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Book chapter

Naab, Teresa K. ORCID: 0000-0001-7345-2559 ; Schlütz, Daniela (2016) Nutzung von Werbung: Selektion und Vermeidung persuasiver Inhalte. Siegert, Gabriele ; Wirth, Werner ; Weber, Patrick ; Lischka, Juliane A. Handbuch Werbeforschung Wiesbaden 223-242 [Book chapter]

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