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Conference or workshop publication

Merkel, Helmut Erfahrung der KarstadtQuelle AG mit B2B-Marktplätzen. Töpfer, Armin B2B-Marktplätze : wo liegt der strategische und operative Nutzen?; Ergebnisse / 12. Unilever Bestfoods TrendForum. Unilever Bestfoods. Armin Töpfer, Hrsg. 35-59 In: B2B-Marktplätze : wo liegt der strategische und operative Nutzen?; Ergebnisse / 12. Unilever Bestfoods TrendForum. Unilever Bestfoods (2002) Wiesbaden [Conference or workshop publication]

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